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Press releases

Chrome, colour block and a chair in a brand-new design: Get a sneak peek of Søstrene Grene’s 2024 spring collection thumbnail

Chrome, colour block and a chair in a brand-new design: Get a sneak peek of Søstrene Grene’s 2024 spring collection

25 January, 2024

Colour block ceramics, new posters and one of the biggest current trends – chrome – in the shape of both shelves, jug, and the frame of a lounge chair in a brand-new duvet-inspired design. Get a preview of Søstrene Grene’s spring collection, Moments, which will be launched in stores and online on 1 February 2024.

50 years with Søstrene Grene: See the anniversary collection thumbnail

50 years with Søstrene Grene: See the anniversary collection

9 August, 2023

Get a preview of Søstrene Grene anniversary collection which offers both nostalgic classics and trendy newcomers – mixed with inspiration from all over the world. Find colourful mugs with oversized handles, glass lamps with a swirl effect, wall shelves of stained wood and for the first time ever: embroidered textiles. The anniversary collection ’A world to explore’ will be available at all Søstrene Grene stores and online through the online shop from Thursday 31 August 2023.

Get that luxurious hotel-feeling at home with Søstrene Grene thumbnail

Get that luxurious hotel-feeling at home with Søstrene Grene

12 January, 2023

Establish harmony in the home décor. Combine soft colours and textiles with wicker and ceramics to challenge the character of a room and bring it together.

Colour your home with Søstrene Grene’s new collection thumbnail

Colour your home with Søstrene Grene’s new collection

14 November, 2022

Be inspired by the current colourful trends with Søstrene Grene. The retail chain now introduces a new home interiors collection focusing on colours, shapes, and quirky ceramics which are meant to create a feeling of the home as an ever-changing gallery.

Christmas tree and tablesetting thumbnail

Christmas tree and tablesetting

10 November, 2022

The magic of Christmas can be found in the smallest details. On 17 November, Søstrene Grene launches a bunch of new products for decorating the Christmas tree and setting a beautiful table. Are you going for muted colours, or do you want to make your table and your tree pop this year?

Magical Christmas with Søstrene Grene thumbnail

Magical Christmas with Søstrene Grene

8 September, 2022

Welcome Christmas with a new collection of Christmas items which include Christmas decorations, wreaths, and baking items that will create a magical Christmas spirit in the home.

Ready, set, study thumbnail

Ready, set, study

8 July, 2022

Soon, a new school year approaches, and for this Søstrene Grene presents a wealth of back-to-school and interior novelties for students.

Get into home pickling and cottage style with Søstrene Grene thumbnail

Get into home pickling and cottage style with Søstrene Grene

20 June, 2022

Summer is finally here and if you are spending the summer in your home country, Søstrene Grene offers a selection of new products for interior decoration both inside and outside and for summer cooking.

Party with Søstrene Grene thumbnail

Party with Søstrene Grene

11 May, 2022

Are you throwing a baby shower, a graduation party, birthday party or simply an outdoor summer party? Then there is plenty of reasons to visit your nearest Søstrene Grene. The retail chain’s new selection contains both lovely garlands, lanterns, and products for a delightful and practical table-setting.

Time for outdoor living with Søstrene Grene: Novelties and classics for the season’s outdoor moments 2022 thumbnail

Time for outdoor living with Søstrene Grene: Novelties and classics for the season’s outdoor moments 2022

24 March, 2022

The warmer summer evenings are approaching. Therefore, the sisters now present a new selection for  cosy outdoor moments in the evening sun as well as novelties for getting greens to sprout.Make the outdoor area ready for cosy moments with the sisters’ inspirational selection. The shown products will be available for sale in stores and online on the webshop from Thursday 7 April 2022.

A creative Easter with Søstrene Grene thumbnail

A creative Easter with Søstrene Grene

7 March, 2022

Thursday 17 March Søstrene Grene launch their Easter novelties. Explore this year’s Easter decorations, which amongst others include a wealth of decorative Easter eggs, lovely ceramic figures and candleholders, as well as inspiration for DIY projects for the season.

The joy of beauty: New collection from Søstrene Grene thumbnail

The joy of beauty: New collection from Søstrene Grene

17 February, 2022

Beautiful surroundings bring joy. Søstrene Grene’s new spring collection embraces living beautifully with furniture and interior that create a lovely atmosphere in the home. Explore the collection which, with a wealth of novelties, brings spring renewal into the home.

Well-being for mind, body and soul 2022 thumbnail

Well-being for mind, body and soul 2022

11 January, 2022

With the beginning of a new year, it is time to self-reflect and to focus on the essentials. Søstrene Grene will present a series of novelties on 20 January 2022, which invites to slow down and find well-being for mind, body and soul. The shown products will be available for sale in stores and online on the webshop from Thursday 20 January 2022.

Room for creativity: New collection from Søstrene Grene thumbnail

Room for creativity: New collection from Søstrene Grene

23 November, 2021

A new season is approaching, and for Anna and Clara this means a focus on homely ‘hygge’ and creative pursuits. On 9 December Søstrene Grene presents a series of novelties that create room for creativity and invite for the season’s moments of indoor ‘hygge’.

Create memorable Christmas days: New Christmas collection from Søstrene Grene thumbnail

Create memorable Christmas days: New Christmas collection from Søstrene Grene

11 November, 2021

Find inspiration to decorate for memorable Christmas days with Søstrene Grene’s new Christmas collection. Discover the new collection, which includes everything for setting a festive table for everyday meals or cosy gatherings, as well as Christmas baubles and ornaments for a shining Christmas tree.

Christmas at Søstrene Grene: Christmas novelties every week thumbnail

Christmas at Søstrene Grene: Christmas novelties every week

14 October, 2021

Soon Christmas is knocking on our doors, and so, true to tradition, Søstrene Grene presents a selection of Christmas articles for the forthcoming Christmas moments. Discover this year’s Christmas articles which, amongst others, include decorations and ornaments which will make the home ooze of Christmas spirit.

Homely Harmony: New collection from Søstrene Grene thumbnail

Homely Harmony: New collection from Søstrene Grene

1 September, 2021

Søstrene Grene welcomes the upcoming season with a new collection that inspires to create a harmonious home, and which embraces closeness and personality. The collection offers a wealth of novelties, including a new selection of furniture, ceramics and kitchenware as well as interior for the entire home. Discover the collection, which with a wealth of novelties invites for togetherness and being present in the moment. The collection offers, amongst others, interior items, ceramics and glassware as well as a whole new selection of wall decorations and posters printed on FSC®-certified paper. Renew the home and experience how small, cosy details can make a great difference. The new collection will be available online from Wednesday 15 September 2021, and in all stores from Thursday 16 September 2021. Please note that some products may be delayed due to the corona pandemic.

Get ready for a new school and study season with Søstrene Grene thumbnail

Get ready for a new school and study season with Søstrene Grene

29 July, 2021

A new school season approaches, so the sisters present a wealth of back-to-school novelties. Discover the many novelties for students of all ages. The shown products are launched in the period from 29 July to 5 August 2021.

Create a beach house atmosphere thumbnail

Create a beach house atmosphere

24 June, 2021

At the beach house, life often revolves around slow living. Inspired by the nature that surrounds us, Søstrene Grene presents a series of novelties on 24 June 2021, all of which contribute with a touch of the special beach house atmosphere.

‘Hygge’ under the open sky thumbnail

‘Hygge’ under the open sky

20 May, 2021

A new season is underway. With a series of novelties and classics, the sisters inspire for creating room for ’hygge’ under the open sky. Explore decorative baskets and crates, outdoor lighting and lanterns as well as tools and tableware for setting an atmospheric table out in the open.

This season’s outdoor living at Søstrene Grene: Haven under the open sky thumbnail

This season’s outdoor living at Søstrene Grene: Haven under the open sky

8 April, 2021

Just now Søstrene Grene presents a selection of novelties for this season’s outdoor living. Discover seat cushions in charming colours, practical garden tools, flowerpots as well as decorative birdhouses and bug hotels.

Nostalgic moments: Classics with a modern twist thumbnail

Nostalgic moments: Classics with a modern twist

11 March, 2021

This spring Søstrene Grene presents a new collection that with a wealth of novelties and iconic classics pays tribute to nostalgia and welcomes a new season. Explore the collection which, amongst other things, include a coffee table made from solid, FSC®-certified oak wood, colourful ceramics and the sisters’ classic chair with teddy fabric. The new collection is available from Thursday 25 March 2021.

Easter at Søstrene Grene 2021 thumbnail

Easter at Søstrene Grene 2021

25 February, 2021

On Thursday 25 February, this year’s Easter novelties launches at Søstrene Grene. Discover the Easter decorations that, amongst other things, include colourful eggs, lovely ornaments, fine linen napkins and creative DIY projects.

Novelties for this winter’s sewing and needlework projects thumbnail

Novelties for this winter’s sewing and needlework projects

19 January, 2021

Thursday 21 January, Søstrene Grene presents novelties within sewing and needlework. The novelties include, among others, useful tools, colourful storing as well as fabric patches with lovely prints that can inspire to projects for everyone, both big and small creative souls.

A New Season – Harmony and sensuous calm characterise the coming season in Søstrene Grene thumbnail

A New Season – Harmony and sensuous calm characterise the coming season in Søstrene Grene

26 November, 2020

Thursday 10 December, Søstrene Grene launches a new collection in which the sisters present their ideas for the coming season’s expression. The collection offers among others interior and textiles that invite for calm, ‘hygge’ and wellness, colourful accessories as well as inspiring elements for an ever-changing home.

Christmas at Søstrene Grene: Explore new Christmas products every week thumbnail

Christmas at Søstrene Grene: Explore new Christmas products every week

1 October, 2020

Discover a selection of this year’s Christmas products at Søstrene Grene which true to tradition include ornaments and decorations made from natural materials, inspiration for your Christmas baking and ideas for Advent calendar gifts as well as paper for wrapping your presents with care.

The Joys of Yarn: Novelties for yarn and needlework from Søstrene Grene thumbnail

The Joys of Yarn: Novelties for yarn and needlework from Søstrene Grene

3 September, 2020

This autumn, for the first time ever, Søstrene Grene launches a free pattern booklet which includes 18 knitting and crochet patterns as well as ideas for embroidery. Along with the new pattern booklet, a series of novelties for yarn and needlework are also introduced, including a new selection of regular and circular knitting needles, crochet hooks, embroidery articles as well as wool and cotton yarn in a wealth of colours.

Classics and novelties for the entire home: New collection from Søstrene Grene thumbnail

Classics and novelties for the entire home: New collection from Søstrene Grene

6 August, 2020

Thursday 27 August, Søstrene Grene launches a new collection of novelties and well-known classics for the entire home. Discover fine wicker baskets and furniture, ceramics and textiles in calm shades for the kitchen as well as the sisters’ classic velour chair in new timeless colours.

Novelties for the office and school bag: New collection from Søstrene Grene thumbnail

Novelties for the office and school bag: New collection from Søstrene Grene

2 July, 2020

The new collection from Søstrene Grene includes fine utensils for the desk and school bag in wonderful, sustainable and natural materials. Go exploring the novelties of this summer which includes a metal grid pinboard, bookmarks made of cardboard and paper ball pen. The collection of novelties for home office and children’s school bags is available for sale in all Søstrene Grene’s stores and on the webshop from Thursday 23. July 2020.

Novelties for the child’s room: New collection from Søstrene Grene thumbnail

Novelties for the child’s room: New collection from Søstrene Grene

7 May, 2020

The new collection from Søstrene Grene includes inspiration for imaginative play on the floor and creativity at children’s level. In addition, the classic velour chair is introduced in a new, dear miniature edition. The new collection of children’s interior and toys is available for sale in all Søstrene Grene’s stores from Thursday 28 May 2020.

New collection from Søstrene Grene with seven festive themes for both young ones and adults thumbnail

New collection from Søstrene Grene with seven festive themes for both young ones and adults

24 January, 2020

Anna and Clara cares very much for cheerful gatherings as well as celebrating both the small and the big occasions in life. Thus, with the new collection, the sisters wish to share inspiration for festive gatherings for all ages with decorations that contribute to setting the right atmosphere for a wonderful experience with family and friends. The new collection launches in all Søstrene Grene stores Thursday 5 March 2020.

Invite the Hygge indoors: New lifestyle collection from Søstrene Grene thumbnail

Invite the Hygge indoors: New lifestyle collection from Søstrene Grene

9 January, 2020

Thursday 30 January 2020 Søstrene Grene launches a new lifestyle collection which is the epitome of ‘Hygge’. Inspiration for the collection is found in Anna and Clara’s definition of hygge, which is one of Søstrene Grene’s six core values. With the new collection, Søstrene Grene wishes to inspire people all over the world to invite hygge into their lives, whether it being moments with oneself or moments shared with dear ones.