Welcome to Søstrene Grene's Press Site

Newmarkets Pr

13/05/2026

Søstrene Grene is ready to open its first stores in Poland and Italy

Søstrene Grene is expanding into Poland and Italy, two new markets for the Danish retailer. Earlier this spring, the company launched webshops in the markets and is rounding off the spring with the opening of its first store in the Polish market.

Outdoor Celebrations Sostrene Grene Available From 4 June (5)

12/05/2026

Summer celebrations under the open sky: Create a festive atmosphere on a budget

Summer invites delightful moments under the open sky – from birthdays and garden parties to relaxed terrace dinners and spontaneous gatherings with loved ones. On Thursday 4 June, Søstrene Grene launches a brand-new selection for the season’s outdoor celebrations, where decorative details, summery table settings and cosy outdoor lighting come together beautifully.

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30/04/2026

Søstrene Grene launches a major new furniture collection featuring new designs and popular favourites in refreshed interpretations

On Thursday 7 May, Søstrene Grene unveils a brand-new online furniture collection featuring designs for every corner of the home. Get a sneak peek at a new online furniture collection crafted with care and attention to detail, materials and colour, capturing the light, airy feel of summer interiors while presenting timeless classics with a contemporary touch.

New Furniture Collection Available From 7 May Sostrene Grene (33)

30/04/2026

New furniture collection: Brand-new designs and popular favourites in refreshed interpretations

Discover a brand-new online furniture collection featuring designs for every room in the home – at prices that make it possible to refresh the interior without breaking the budget. Created by Søstrene Grene’s in-house design team, the collection includes both new furniture designs and popular favourites in refreshed interpretations. The new collection is available online exclusively on Thursday 7 May.

Venlo Pr

24/04/2026

Søstrene Grene officially opens distribution centre in the Netherlands

Danish retailer Søstrene Grene has declared its distribution centre in Venlo, the Netherlands, open. Spanning over 45,000 m², it supports future growth, is strategically located to reduce CO₂ emissions, and has been built by developer Prologis with a strong focus on environmental performance.

Summer Table Sostrene Grene Available From 14 May (61)

14/04/2026

An irresistible summer table: Set the scene with colourful ceramics, checked textiles and charming details

Invite your guests to a lavish summer spread, where colours, details and Mediterranean ambiance go hand in hand. With Søstrene Grene’s new range of tableware and finds to set a wonderful table, both summer’s small moments and larger gatherings can be given a touch of whimsy and cosy elegance – all at prices everyone can enjoy. The new arrivals are available in stores and online from Thursday 14 May.

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13/04/2026

Cosy moments under open skies: Everything for summer picnics

The long days of summer invite moments of calm in the sun, little outings and meals enjoyed under open skies. With Søstrene Grene’s new arrivals for summer picnics – available in stores and online from Thursday 30 April – it is easy to bring along the small joys of summer on outings in the open air.

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12/04/2026

New selection of trendy, artificial flowers: Create your own summer bouquet

Bring one of this year’s biggest interior trends into your home easily and affordably with Søstrene Grene’s new selection of artificial summer flowers. With wildflowers for €2.98 per piece, you can create the most beautiful, vibrant summer bouquets in a personal way, adding a touch of summer to your home. Explore the wide range that can be combined in countless variations and enjoy the charm of stylish flowers that won’t wilt. The novelties are available from Thursday 9 April.

Cottage Living Sostrene Grene Available From 16 April (17)

18/03/2026

Create a summery atmosphere at affordable prices: Invite the calm of the sea and nature into your home

The bright days are a gentle reminder that summer is on its way. Let the new season move into your home, summer cottage and garden with Søstrene Grene’s new selection of interior and furniture arrivals, inspired by the sea, nature and calm summer days. The new arrivals will be available in stores and online from Thursday 16 April.

Kenya SG Plan

10/02/2026

Søstrene Grene gives record donation to Plan International Denmark

The Danish retail chain Søstrene Grene is donating DKK 2,038,131 to Plan International Denmark from the sales of Plan-products and support for sponsored children in 2025, which is a new record for the company.

New Furniture Collection Available From 19 March 2026 Cover

25/02/2026

New furniture designs for the living room, the office and the little cosy nooks

Chrome, teddy, pine or woven details? On Thursday 19 March, Søstrene Grene launches a brand-new online furniture collection, featuring a range of beautiful new additions for spring interiors. Discover a versatile selection of stylish Scandinavian designs, where functionality and beautiful materials go hand in hand – and, as always, at prices that won’t break the bank.

Available From 19 March 2026 Outdoor Living Sostrene Grene (3)

20/02/2026

Welcome the outdoor season: New arrivals for the balcony, garden and terrace

Spring is finally upon us, and summer’s long, light-filled days are knocking at the door. It’s time to transform outdoor spaces into small, cosy havens for slowing down, unwinding and spending time together. Welcome the new outdoor season in the garden, on the balcony or the terrace with Søstrene Grene’s lovely and affordable new arrivals.

Celebrations Sostrene Grene Available From 12 March 2026 (Cover)

10/02/2026

Get ready for the season’s festivities: Everything you need for an atmospheric celebration – without breaking the bank

Every celebration, big or small, deserves a special touch. On Thursday 12 March, Søstrene Grene is launching a new, extensive range for the season’s celebrations, filled with inspiration for table settings, decorative touches at every height and beautiful gift wrapping. Whether spring and summer bring a grand or intimate wedding, a birthday celebration or a garden party, it is the little details that truly set the scene.