Press Release

Colour your home with Søstrene Grene’s new collection

On 14 November, 2022.

Be inspired by the current colourful trends with Søstrene Grene. The retail chain now introduces a new home interiors collection focusing on colours, shapes, and quirky ceramics which are meant to create a feeling of the home as an ever-changing gallery.

Think of your home as a dynamic gallery which constantly changes and trust what you like. These are the main messages in Søstrene Grene’s newest collection Home gallery. Here, you will of course find inspiration for the gallery wall but also for incorporating colour in your home décor and how to display ceramics and other decorative bits in the home.

Muted colours and contrasts

Home gallery consists of elements in muted colours which complement each other such as decorative candles in different shapes, soft wool blankets along with a wealth of ornamental ceramics and beautiful coloured glass.

If you are really looking to make the colours pop, Søstrene Grene shows how a few elements in contrasting colours – such as a red side table against a light, yellow wall – can both stand out and tie a whole room together. As something completely new, Søstrene Grene is also launching a range of decorative wall paint in a wealth of wonderful colours. These carry the Nordic Swan Ecolabel. Use the paint to spice up old furniture or paint parts of a wall to create the illusion of more dimensions.

Quirky and ever-changing

There’s no home gallery without a gallery wall. The new collection encourages you to bring out your inner creativity, trust your own taste, and to create a personal display. Combine colours, posters, wall hangings, and homemade creations as you please.

Søstrene Grene of course offers picture frames, now in new colours, a selection of lovely posters of FSC®-certified paper along with ceramic wall decorations which create an interesting three-dimensional effect. The new wall cabinets in blue and grey can further adorn your walls and showcase lovely finds, memories, and all items which bring you joy.

Along with this, the collection also offers a new take on the sisters’ popular wooden cabinet along with many more novelties for the entrance hall, kitchen, and not least the living room.

 

The new collection will be available online and in all stores from 15 December 2022.

Please notice that the side table in red and light blue will not be available for sale in the UK.

All products are available while stock lasts.

Press materials may be published from  15 December 2022.

 

 

MAKE A WARM ENTRANCE

Decorate a colourful entrance hall with natural material to bring a warm welcome to the residents of the house as well as guests. In this collection, you can find gold-coloured wall hooks, a wealth of baskets and floor mats along with a pretty and practical shoe shelf.

 

KITCHEN ART

In the home, anything can be art. This also goes for your plates, mugs, and jugs. Home gallery includes lovely bits of ceramics and glass, which can be mixed and matched as you please, but can also be displayed in nooks, cabinets, and on the shelves.

 

STYLISH LIVING ROOM

Few, smaller elements can make just a big difference in a room as larger furniture. Sculptural and colourful details may even make the biggest difference. The new table lamp is cordless and can therefore be moved around and easily change the home décor.

 

NEW: DECORATIVE WALL-PAINT

As something completely new, Søstrene Grene is also launching a range of decorative wall paint in a wealth of wonderful colours. These carry the Nordic Swan Ecolabel. Use the paint to spice up old furniture or paint parts of a wall to create the illusion of more dimensions.

 

 

EXPERIENCE MORE IN THE PRESS KIT

Find press photos, product specifications, and prices through this link: https://press.sostrenegrene.com/da/download/image-bank-new-collection-home-gallery-2022

For password to the image bank and questions about products, please contact pr@sostrenegrene.com

Please notice that press materials may be published from 15 December 2022.